Announcing a partnership between the cryptocurrency trading platform “OKX” and Manchester City FC
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Answer Announcing a partnership between the cryptocurrency trading platform “OKX” and Manchester City FC
OKX has joined the growing number of cryptocurrency exchanges already partnering with prominent representatives in the sports industry.
OKX cooperated with Manchester City and became the official partner of the team.
Published a magazine Forbes The first news was reported earlier yesterday, March 4, indicating that the English Premier League champion will display the logo of the trading platform inside his home (Etihad Stadium) and the Academy Stadium.
The subsequent press release shed more light on the deal, stating that the current partnership is OKX’s first crypto partnership in the world of sports and entertainment.
The partnership will also include Manchester City’s men’s and women’s teams, as well as the club’s own esports.
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Roel de Vries, Director of Operations at Manchester City, commented:
We are delighted to welcome OKX as the official partner of Manchester City today as they begin their adventure into the world of sport.
The new partnership aligns with our shared values of innovation, pursuit of success, and being at the forefront of our industries.
Their broad and comprehensive approach to targeting diverse audiences aligns with ours.
So far, there is no information on the value of the deal, but the partnership is expected to extend for several years.
Manchester City recently announced plans to build a replica of the Etihad Stadium in the Metaverse through a partnership with Sony.
Through this sports collaboration, OKX has joined other cryptocurrency exchanges that have taken similar steps recently.
CryptoCom is among the leaders in the field, having worked with LeBron James of the Los Angeles Lakers and purchased the naming rights for the club’s home stadium, now known as the Crypto.com Arena.
FTX also signed a $10 million deal to sponsor the “Golden State Warriors,” while team star Steve Kerry later became a platform ambassador and shareholder.
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